Get Out of the Import/Export Business

Many of the businesses we work with here at Timberline Interactive (and CommerceV3) use email service providers (ESP) like Bronto to send out their email marketing campaigns. The last thing any time-strapped creative director or marketing manager needs is to spend time exporting subscribers from their store, and uploading them to an ESP… And rightly so: their time is better spent creating better emails, more refined target segments, and everything else that makes their email marketing channel a success.

So we cut out the middleman, and leveraged Bronto’s sophisticated API to be able to directly import new subscribers from anywhere on your CommerceV3 site: checkout, catalog request pages, “my account” member signup forms, and (of course) your standard email newsletter signup. Any information collected on the pages can be brought over to the subscriber’s record in Bronto, allowing you to take advantage of Bronto’s segmentation capabilities by geotargeting, signup source and whatever other relevant segments you might conjure up (now that you’re not spending all of your time exporting/importing csv files).

Ready to streamline your website’s integration with your ESP? If you’re on the CommerceV3 platform and working with Bronto or another ESP, contact us here at Timberline Interactive, and we’ll discuss what what your integration options are.

Justin Perdue

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